*"The modern family office must be more than just a custodian of wealth; it must be a navigator in a world of complexity and opportunity," said Markus Langen, Managing Partner at Helvetic Trust, during the announcement of their new Singapore operations.*
Swiss-based Helvetic Trust, renowned for its bespoke wealth management and family office services, has officially launched its first Asian hub in Singapore. The move reflects the firm’s strategic commitment to serve the growing number of ultra-high-net-worth individuals (UHNWIs) in Asia seeking sophisticated solutions for wealth preservation and succession planning. The Singapore office will cater to a clientele demanding a blend of Swiss precision and local insight, offering services that range from multi-generational wealth structuring to global investment strategies.
Helvetic Trust’s decision to establish a presence in Singapore comes at a time when the city-state is solidifying its position as a leading global wealth management hub. Singapore’s stable regulatory environment, robust infrastructure, and advantageous tax framework make it a magnet for family offices and private wealth. According to Singapore’s Economic Development Board, the number of family offices in the country has surged exponentially, growing from fewer than 100 in 2017 to over 1,100 by the end of 2022. Helvetic Trust aims to capitalize on this momentum while bringing its European expertise to a market that increasingly demands global perspectives.
The Singapore office will be managed by a team of senior executives with deep roots in the Asian financial ecosystem. Leading the team is Jacqueline Tan, a seasoned industry expert with over two decades of experience in private banking and family office services across Asia. "The UHNWIs we serve here are not just looking for wealth preservation; they are looking for opportunities to create impact, whether through sustainable investments, philanthropy, or legacy planning," Tan explained. "Our approach is tailored to align with this forward-looking ethos."
The firm’s entry into Asia also underscores a broader shift in global wealth dynamics. With Asia-Pacific now home to the fastest-growing population of UHNWIs, wealth managers worldwide are recalibrating their strategies to meet the unique cultural and regulatory nuances of the region. While Singapore is the focal point for this expansion, Helvetic Trust has hinted at plans to establish satellite offices in key markets such as Hong Kong and Dubai, further integrating its global service offerings.
Helvetic Trust’s arrival in Singapore is poised to intensify competition in a market already populated by heavyweights such as UBS, Credit Suisse, and Julius Baer. Nevertheless, industry observers note that Helvetic Trust’s boutique approach—marked by high-touch, customized service and a disciplined focus on trust and discretion—sets it apart in a crowded field.
*"We believe that the intersection of European rigor and Asian dynamism represents a unique opportunity,"* Langen stated during the launch ceremony. "This expansion is not just about geography; it’s about philosophy—helping families navigate an increasingly interconnected world with agility and foresight."
With its roots in Switzerland and eyes firmly set on Asia, Helvetic Trust is making a bold bet on the future of wealth management. As Singapore continues to rise as a global financial epicenter, the firm’s presence is likely to resonate with an audience that values both heritage and innovation.
Closing remark:
As Helvetic Trust weaves itself into the fabric of Asia’s wealth management landscape, its emphasis on precision, discretion, and tailored solutions marks a compelling addition to the region’s financial ecosystem.
(Editors: admin)